Launched in 1991 by Craig Nicholas Tate, Nicholas Deakins managed to find its own niche in the fashion market. The footwear collection made a great initial impression on both the football terraces and clubs of the UK. Since then the growth of the company has been nothing short of phenomenal, yet the tight knit hardworking ethos of the family run business remains today. The signature piece of the Nicholas Deakins collection is the moccasin boot in varying forms. Key pieces include Nicholas Deakins shoes and Nicholas Deakins boots and with the recent development of their clothing line, certain styles of Nicholas Deakins jackets rival the footwear lines in the speed in which they sell out.